Mission, Vision, etc — What is the Difference?

Reading Time: 6 minutes A vision is stable and is part of the company identity. The vision is the Enterprise's “North Star”, and it should guide each and every decision your company makes. The vision is the embodiment of the brand and the reason the company exists. You pitch the vision.
The mission is the strategy to carry out your vision. The mission should change — whether due to customer feedback, learning from experiments, market forces, etc. However, the vision can not change. If it does, that's not a "pivot" — that's a new company!
Always align your product ("what") to your "why" — Start with the "why"

Norms & Values — Why Team Building is Complex & How To Simplify It

Reading Time: 7 minutes It's often claimed that teams are a community of people with equal values. That's not true. Team members might have a common normative structure to behave equally. However, these norms are based on values to which each team member may connect not equally with individual strength. To build teams on this chiasm is quite a challenge.

Team Charter Canvas — How to Onboard Your Team Best

Reading Time: 4 minutes The Team Charter Canvas I developed is a tool to reflect in depth on team chartering, teamwork and team culture, and team cohesion. It builds upon team values and goals: Mission, People & Roles, Scope, Common Goals, Values, Norms, and Fun Events. The Team Prime Directive summarises the team charter.

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